On July 18, BMW China released the first “WeChat Video Page Feed Ads” on WeChat, and the advertising function of WeChat video accounts were officially launched.
About the Organiser – Brand Catalyser Brand Catalyser (BC) is an advertising agency based in Melbourne, Adelaide, Shanghai and Nanchang. BC helps brands to build …
China, a land of pockets of impressive growth and opportunities, has seen rapid growth in the entertainment and media industry in recent years.
This China edition, includes intensive analysis of five shifts reshape the industry, which gives an opportunity for us to examine how consumers, advertisers, content creators and digital distributors are responding to these shifts over the next five years.