Social media platforms is important for both business and customers. Here we introduce key platforms to marketers.
On July 18, BMW China released the first “WeChat Video Page Feed Ads” on WeChat, and the advertising function of WeChat video accounts were officially launched.
Is WeChat Video Ads a Marketing Breakthrough? Read More »
As a “hyper-connected” generation, Gen Z considers community groups – Community Group as a “shelter” to freely share opinions, interests and humorous content in daily life. This is also a fertile ground for brands to bring marketing messages closer to this customer group.
Facebook Community Groups – A Shortcut to Vietnam’s Gen Z’s Heart Read More »
In this webinar, Brand Catalyser together with Tmall Global Australia will introduce Tmall Global MiniStore entry requirements and marketing strategies to help you start your brand’s entry to the Chinese market.
New opportunity of small-medium ANZ brands to enter China’s Market with Tmall Global Read More »
Combining its rich vault of user content, a plethora of KOLs and integrated eCommerce function, Little Red Book provides ammunition to marketers for exceptional marketing results. No wonder that most major brands have landed on the platform, from international luxury brands to local emerging stars.
Little Red Book Marketing Services in China & Southeast Asia Read More »
Sina Weibo is China’s answer to Twitter. Sina Weibo marketing has long been one of Chinese marketers’ favourites, due to the platform’s unique characteristics.
Weibo Marketing Agency | Weibo Marketing Services in China & Southeast Asia Read More »
WeChat is the Chinese “one-for-all” communication and social app, that can help connect your business with your consumers. To unleash the power of this super app, let us walk you through how your business can use capitalise on WeChat content marketing and other WeChat marketing services.
WeChat Marketing Agency | WeChat Marketing Services in China & Southeast Asia Read More »
Experiential e-commerce is a customer-centric strategy that strengthens the bond between the brand and consumer through a virtualised shopping experience.
Things you Need to know about Livestream E-commerce Read More »
As the recovery takes shape, several important shifts in the make-up of China’s economic landscape have already become apparent. COVID-19 has accelerated pre-existing trends, ushering in the arrival of a future we were likely already on track to realise.
5 Accelerating Trends in China Since COVID-19 Read More »
WeCom is a chatting app, and also a part of the WeChat ecosystem and there is a high level of interoperability between them.
WeCom: WeChat CRM Solution Read More »
Private traffic is frequently discussed in the context of social e-commerce platforms’ popularity. Monetizing of public traffic pools becomes difficult in the competitive e-commerce environment. Hence, many companies now dig more value from regular customers and target them using private traffic.
What is Private Traffic? Read More »
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